“TWO WAYS A WOMAN CAN GET HURT”: ADVERTISING AND VIOLENCE. JEAN KILBOURNE. TRUE WOMEN AND REAL MEN. Most of us like to think of. Jean Kilbourne. Sexualization of Women. People’s Sexiest Man Alive annual issue; Abercrombie & Fitch and Hollister bags; Calvin Klein Ads. Jean Kilbourne,(born January 4, ) is a feminist author, speaker, and filmmaker who is internationally recognized for her work on the image.

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Although she has been quite relevant arguments to defend her thesis, she too generalized the problem.

She also arranges her idea so that one leads to another in order to provide a relevant and at the same time convey a message and so, raise awareness on the issue.

Our culture demands from men to be strong and independent even to be aggressive while the women must be weak, nice, and good looking. Soon follow the rules, the girls wear dresses and play the dolls while all boys have short hairs and play with guns and cars. Sorry, but copying text is forbidden on this website.

Sometimes the little girl is made up and seductively posed. This is only why there is some relevance and credibility in it.

Your Answer is very helpful for Us Thank you a lot! In other ads of children she also talks about how these days children are sexualized in ads and in Japan that a lot of men make fantasies of school girls because they are afraid of older women. Accessed December 31, The sex and human body are presented in such ways that become objectify while the real object is suggested to give man fullness, make him womam beautiful and happy.

“Two ways a woman can get hurt” by Jean Kilbourne Essay Example for Free

She just played on the feelings by talking about the subjugation of women, the danger they constantly face, the violence suffered, the use of children and relied on evidence not only images but also advertising slogans and especially real cases that show the logical side of the article.


Most advertisements of feminine products seem to suggest women should use a given product to look more attractive for her man. But what kind of impact are we dealing with? To find out more, including how to control cookies, see here: Anyway, all depends on how each individual wants to support his arguments and where it will look for.

Its also encourages women to be attracted to hostile and indifferent men and to be seen as sex objects.

Perhaps is simply designed to get our attention by shocking us and by arousing unconscious anxiety. Leave a Reply Cancel reply Enter your comment here Log In Sign Up. When Kilbourne tries to show the objective character of women in advertising, she just wants them to understand that they need to use common sense as for the image they give of man and especially women and that it can have severe consequences upon society.

Sorry, but copying text is forbidden on this website! The sellers are willing to pay a big money for a short message that will be watched by the potential viewers. Or perhaps the intent is more subtle and it is designed to play into the fantasies of domination and even rape that some women use in order to maintain an illusion of being in control.

This site uses cookies. The advertisement people use that and others ready social formulas to create links with the images of the objects. If you need this or any other sample, we can send it to you via email.

CRITICAL ANALYSIS ESSAY “two ways a woman can get hurt” | Mylene Konan –

Nevertheless, there are a lot of advertisements that depict men and women and in which we don’t see any sign of violence or submission but rather of passion and love.


We use cookies to give you the best experience possible. In the conclusion, the media demand from women not only perfectly looking but also subordinate to a burt. We’ll occasionally send you account related and promo emails.

“Two ways a woman can get hurt” by Jean Kilbourne Essay

Kilbourne asks her audience to recognize that the role given to men and women in the commercials is such a representation of what is happening in society. Therefore, the advertisement must be original and appealing to be able to persuade the viewers to buying the product.

She also argues how men and women in the media are looked at as sex symbols. Enter the email address you signed up with and we’ll email you a reset link.

The little girls are taught from the young age that females are sensitive, gentle, and nice.

The need to necessarily find a connection between reality and advertising is a bit too pushed and there is no way to generalize everything.

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These girls grow the women who believe that womab be iklbourne wives they must depend upon men and that their role in a relationship with a man is passive. Remember me on this computer. However, by wanting necessarily to have a relevant and credible side in her arguments, she often deviates from the topic she is arguing for, generalizes things which ended up making it incoherent.

But with this advertising, Kilbourne wanted necessarily to show that the man was beating a women and also that the ad was encouraging that act by turning it out as cool. The men are believed to be protectors of family, the person that held responsibility for the financial wealth of a family.